SHOW PACKAGING: To create a signature show open for its Saturday night crime hour, Dateline NBC tapped Diane Masciale to come up with the look. The high-powered show open with intensely, stylized graphics and original music was the perfect introduction to each week’s new crime drama. In addition, as Senior Broadcast Producer of Dateline NBC, Masciale oversaw many of the show’s award-winning featured programs including the saga of a ruthless, modern day killer named none other than Jesse James Hollywood. Masciale oversaw the suspenseful, crime story that gave viewers an insightful look inside the diabolical mind of a man who robbed a family of their cherished son.